Title: Industry Insights: Student Preferences by Generation
Date: September 7, 2017
Time: 2:00 p.m. EDT
Audience: Secondary school/college counseling professionals and postsecondary admission professionals
Description: Learn how students' needs shift across generations, how conditions needed to ensure students enroll and retain can vary, and how some common conceptions about what students want and need may be off the mark. We will share new research and survey results of current and prospective students spanning three generations, ages 18-35. Join us for these highlights and to receive a copy of the report with actionable insights and supporting evidence for making highly effective adjustments to your current student marketing, enrollment, services and support models.
Presenter: Christina Fleming, Vice President-Marketing and Enrollment Services, Blackboard